About

Organisations shouldn’t run like a well-oiled machine. They should beat with a clear, strong heart.

Sentience describes our ability to feel and make sense of things. At SentientCo we work with organisations who understand that given the opportunity and the right environment, people will make magic happen.

Established in 2017, SentientCo is the work of Deb Martindale, who brings almost 20 years of experience in emergency management, public value and strategic consultancy.

Deb has previously held senior leadership roles within the Victorian public sector including with the Country Fire Authority, Victoria Police and the Victorian Department of Premier and Cabinet’s 2009 Bushfire Reconstruction and Recovery Authority. She is also a former Partner of Cube Group, a specialist public value consultancy.

Deb specialises in understanding and working with the complex dynamics that can be observed in any team, organisation or inter-organisational system. She is highly regarded for her engaging, collaborative working style, and her ability to conceptualise conversations and ideas in well-written documents.

Deb regularly works with Boards and executive leadership teams, and is equally happy working with the newest members of your team or expertly engaging with communities and clients on your behalf.

What we do

– Strategic planning

– Facilitated reflection, discussion and exploration

– Organisational and inter-organisational design and transformation

– Independent reviews

– Stakeholder and community engagement

– Workshops of many styles and scales

Who we work with

SentientCo works with public value or for-purpose (not for profit) organisations. We have experience working within sectors including emergency management and policing, health and human services, including child, youth and family services, and aged care, and arts organisations.

Deb has led year-long national projects and facilitated small, one-day executive events. The scale isn’t important to us but the purpose and impact is. If your organisation makes a difference to people’s lives, then we’d love to talk.